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San Diego Natural History Museum (The “Nat”)


The mission of The San Diego Museum of Natural History is to interpret the natural world through research, education, and exhibitions; to promote understanding of the evolution and diversity of southern California and the peninsula of Baja California; and to inspire in all a respect for nature and the environment.

Drawing on our extensive campaign experience, Phoenix Philanthropy was initially engaged to assess the Nat’s readiness for a campaign. In addition to a feasibility/positioning study, we served as campaign preparation and planning counsel, including priority and goal setting. After a successful engagement, we were retained for a second phase to guide implementation of the $50 million campaign. Our work included preparation and planning services such as accelerating prospect development; advising on securing leadership gifts, naming opportunities, and other campaign-related issues; and helping guide development of strategic campaign plans and communications.